Behind the Increasing Interest in Blue Collar Work

Don Ma
By Don Ma
June 21, 2024Business Matters

Blue-collar work is trending again on social media. Construction workers are making their trade popular again through Instagram and other social media platforms, gaining millions of fans online by sharing clips of their work.

Matt Ebert started as an auto technician, and grew his business from a single local repair center to a company with 600 locations across the country. NTD spoke to Mr. Ebert about the increased interest in blue-collar professions and what’s behind it.