Beijing Olympics: NBC Draws Worst Ratings Ever

NTD Newsroom
By NTD Newsroom
February 25, 2022China in Focusshare

The Olympic torch carries glory and pride around the world. But some Games prove more successful than others. Looking back on the Beijing Winter Olympics, 11 million daily viewers on average tuned in to watch the Games. But that figure marks the lowest-ever ratings for broadcaster NBC since it started airing the Games decades ago.

It also reflects a more than 40 percent drop compared to the last Winter Olympics in South Korea.

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