Running a business is a challenging task. Most businessmen concentrate mainly on profit-making strategies. But not all businessmen work only for building empires. Some do display their gentler dispositions. Huggies is one such company, that laid aside the business aspect and exhibited their benevolent quality, when they took it upon themselves to create something for less than 1.4 percent of their clientele – the premature babies.
Most certainly, one of the deciding personnel on the company’s board would have had the occasion to pass by an incubator, and seen the premature babies in their diapers that look giant sized compared to the size of the baby. Besides, the size, the premature baby’s skin is extra delicate.
To cater to both these requirements, the size and quality, Huggies worked closely with the NICU nurses, and have launched the Little Snugglers Nano Preemie Diapers. The diapers are designed for babies that weigh under 2 pounds (900 grams) and are specially designed to protect the babies’ under-developed, delicate skin.
