Luxury Brands Entering Soccer Industry

Evelyn Li
By Evelyn Li
February 2, 2022NTD Businessshare

Luxury brands want in on soccer. More and more big names are signing deals with soccer clubs. Dior and Moncler for instance recently signed deals with major European clubs. They will now design formalwear or playing gear for them. But this is only possible now after a decades-long shift.

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