Managing Partner Finds Shen Yun Music Very Soothing

Barry Kolevzon and his wife attended Shen Yun’s evening performance at The Performing Arts Center at Purchase College SUNY in N.Y., on April 22.

After watching Shen Yun, they found themselves entranced by the orchestra.

“[The music] is very soothing. It gets to you after a while. … [performers] can all be synchronized, all day, and do these fantastic flips, in line with the music.” said Barry Kolevzon, co-founder and managing partner at The Nessa Group. And I wonder why it gets to you. But as you go and you listen to it, you fall in the mood that it brings. It is very powerful.”

Shen Yun performances are accompanied by a live orchestra, which blends traditional Chinese and Western instruments.

According to its website, Shen Yun uses ancient Chinese instruments such as the delicate pipa. It came about during the Tang Dynasty. The pipa has been known as the king of Chinese instruments.

“I am right up front. And I leaned over and looked in and saw the traditional Chinese instruments,” said Tom Beeby, Chief Creative Officer at Beeby Clark+Meyler. “I thought that was a very nice touch—very authentic. The music makes me feel very happy and energetic, and very focused on watching the dance.”

“From a creative perspective, I thought all the various art forms spoke to each other perfectly in each of the pieces.”

Kolevzon was also amazed by the synchronicity of the dancers, and the scenes of Chinese landscapes depicted on the digital backdrop.

“I think the way it was coordinated with the movie in the background [digital backdrop], coordinating what was going on stage—it was very powerful.”

NTD News, Purchase, New York

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