Two California shoppers who say they believed Costco's signature rotisserie chicken was preservative-free have filed a proposed class-action lawsuit against the membership-only wholesale club, alleging the retailer misled customers with its labeling.
In it, they claim Costco "systemically cheated customers out of tens—if not hundreds—of millions of dollars" by marketing its chicken as having "no preservatives."
The plaintiffs assert Costco's ready-to-eat seasoned chicken contains the artificial additive sodium phosphate and carrageenan, which is made from red seaweed.
Images of in-store signage and the online product listing for Costco's $4.99 rotisserie chicken were included in the court filing. They indicate the product is free of gluten, MSG, artificial flavors, synthetic coloring, and preservatives, which are often added to foods to prevent spoilage and maintain flavor and texture.
The lawsuit alleges that Costco's "false and unlawful 'no preservative' claims" violated consumer protection laws in California and Washington, where the company is headquartered.
"Because consumers, including Plaintiffs, want to know what is in their food, and relatedly what goes into their bodies, they consider the presence or absence of preservatives when purchasing food products," the complaint reads.
"Costco's 'No Preservatives' Representations are false and misleading, as they are inconsistent with the product’s actual added ingredients, namely sodium phosphate and carrageenan."

NTD reached out to Costco and the plaintiffs' lawyers for comment, but responses were not immediately received before publication time.
"We use carrageenan and sodium phosphate to support moisture retention, texture, and product consistency during cooking," the company shared. "Both ingredients are approved by food safety authorities."
The complaint seeks to certify a nationwide class of individuals in the United States who have purchased the Kirkland-brand rotisserie chicken, as well as a California subclass for those who bought it in the state. The plaintiffs are also seeking various monetary damages related to the case.
